Baidu online payments site baifubao.com is online

September 10th, 2008

The C2C (customer to customer) ecommerce war in China is in full swing - the website of Baidu’s new online payment system Bai Fu Bao (百付宝) is now online. It currently only displays an announcement banner though and does not expose any functionality yet.

In the past week, it was announced that Taobao (the current leading China C2C e-commerce shopping/auctions site that potentially has the most to lose if Baidu’s e-commerce site is successful) has started blocking Baidu’s search engine spiders from indexing content on Taobao.com. I guess that by announcing this, Taobao is trying to tell its users to bypass Baidu’s search engine and go directly to Taobao.com.

Currently the most successful online payment systems are Alipay (owned by Alibaba, Taobao’s parent company) and Tenpay (owned by Tencent, who also owns a C2C shopping site Paipai.com). Baidu’s online payment site’s success will likely also depend on the success of it’s soon-to-be-launched C2C e-commerce website.


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Entry Filed under: Internet

1 Comment Add your own

  • 1. david  |  September 12th, 2008 at 6:05 am

    The Baidu blocking movement is really interesting. A lot of internet companies are irritated at the company for making money by manipulating search rankings too.

    I personally use Baidu for their MP3 search occasionally, and find 百科 a great resource for looking up strange words. The search still seems pretty bad though.

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